Cookie Policy

This Cookie Policy explains how X3WEB (Pty) Ltd ("X3WEB", "we", "us", "our") uses cookies and similar tracking technologies on our website at x3web.co.za. It explains what these technologies are, why we use them, and your rights to control their use.

This Cookie Policy should be read alongside our Privacy Policy, which provides more information about how we handle your personal information.

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work more efficiently, to remember your preferences, and to provide information to website owners.

Cookies can be:

Session cookies — Temporary cookies deleted when you close your browser
Persistent cookies — Cookies that remain on your device for a set period or until you delete them
First-party cookies — Set directly by X3WEB on our website
Third-party cookies — Set by third-party services we use (e.g., Google Analytics, Meta Pixel)

2. Similar Tracking Technologies

In addition to cookies, we may use similar technologies such as:

Pixels / web beacons — Small transparent images that track page views or email opens (e.g., Meta Pixel, Google Tag)
Local storage — Browser-based storage used to save preferences locally on your device
Session storage — Temporary storage cleared when you close your browser tab
Scripts and tags — Code snippets from third-party services that may collect data about your browsing behaviour

References to "cookies" in this policy include all of the above technologies unless stated otherwise.

3. Categories of Cookies We Use

3.1 Strictly Necessary Cookies

Essential for the website to function correctly. They cannot be switched off as they are required for security, session management, and form submission.

Examples: PHP session cookies, CSRF protection tokens for contact and booking forms, security cookies.

Legal basis: Legitimate interests (essential site operation and security). No consent required.

3.2 Preferences / Functional Cookies

Allow the website to remember choices you make and provide enhanced, personalised features.

Examples: Cookies that remember form field values, cookies that store your cookie consent preferences.

Legal basis: Legitimate interests or consent (where required by applicable law).

3.3 Analytics / Performance Cookies

Help us understand how visitors interact with our website by collecting and reporting information anonymously.

Examples: Google Analytics (GA4) — tracks page views, session duration, traffic sources, and user behaviour. Data is anonymised and aggregated. Google Tag Manager — manages and deploys tracking tags.

Legal basis: Legitimate interests (analytics to improve the website). Where required by law, consent will be obtained.

3.4 Marketing / Advertising Cookies

Used to track visitors across websites and display relevant advertisements. Set by our advertising partners (Meta and Google).

Examples: Meta Pixel (tracks conversions, builds audiences, enables remarketing), Google Ads Conversion Tracking, Google Ads Remarketing.

Legal basis: Consent (where required by applicable law). You can opt out at any time — see Section 5.

4. Specific Cookies Used

Cookie Name	Provider	Category	Purpose	Duration
PHPSESSID	X3WEB	Necessary	PHP session management	Session
csrf_token	X3WEB	Necessary	Form security (CSRF protection)	Session
_ga	Google Analytics	Analytics	Distinguishes unique users	2 years
_ga_XXXXXXX	Google Analytics	Analytics	Maintains session state (GA4)	2 years
_fbp	Meta (Facebook)	Marketing	Meta Pixel — ad delivery and measurement	90 days
_fbc	Meta (Facebook)	Marketing	Meta click ID — conversion tracking	90 days
_gcl_au	Google Ads	Marketing	Google Ads conversion tracking	90 days
cookie_consent	X3WEB	Preferences	Stores your cookie consent preferences	1 year

Note: The specific cookies set may vary depending on which pages you visit and which features are active. Third-party providers may update their cookies at any time.

5. How to Control Cookies

5.1 Browser Settings

You can control and manage cookies through your browser settings. Most browsers allow you to refuse cookies, delete existing cookies, or be notified when a cookie is set. Please note that blocking some cookies may affect the functionality of our website.

How to manage cookies in common browsers:

5.2 Opt Out of Google Analytics

You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

5.3 Opt Out of Meta (Facebook) Advertising

You can manage your Meta advertising preferences through Facebook Ad Preferences or by visiting the Digital Advertising Alliance opt-out page.

5.4 Opt Out of Google Advertising

You can manage your Google advertising preferences at Google Ad Settings.

5.5 Do Not Track

Some browsers include a "Do Not Track" (DNT) feature. Our website does not currently respond to DNT signals, as there is no industry standard for how to respond to these signals.

6. Cookies and Personal Information

Some cookies may collect personal information (such as IP addresses or identifiers that can be used to identify you). Where cookies collect personal information, that information is handled in accordance with our Privacy Policy.

Third-party providers (such as Google and Meta) may combine cookie data with other information they hold about you. Please refer to their respective privacy policies for more information.

7. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. We will post the updated version on this page and update the "Last updated" date. We encourage you to review this policy periodically.

8. Contact Us

X3WEB (Pty) Ltd
4 Edmonton Alley, Northcliff, Johannesburg, South Africa
Email: accounts@x3webdesign.com
Phone: +27 64 725 0842

CookiePolicy